When Martha, Guy and I were growing up, one of our favorite snacks was a Moon Pie. I didn't realize until a few years ago the history behind the Moon Pie and RC Cola. Part of our family heritage comes from the coal mines in Wilder, TN and the trains running the rails through Tennessee. Mom's told us stories about our grandfathers and uncles snacking on Moon Pies and RC Cola's. Here's a bit of fun history - maybe you'll learn something you didn't know....
The Chattanooga Bakery was founded in the early 1900's as a subsidiary of the Mountain City Flour Mill in Chattanooga, Tennessee. The bakery's original purpose was to use the excess flour produced by the mill. By 1910, the bakery offered over 200 different confectionery items. In 1917, the bakery developed a product which is still known as the Moon Pie. The exact history of how the Moon Pie was invented was never documented by the Chattanooga Bakery, but one historian, Ronald Dickson of Charlotte, North Carolina, believes he found the "missing link."
The Moon Pie was created by Earl Mitchell, Sr, and his story goes like this ... Early in the 1900s, while servicing his territory of Kentucky, Tennessee and West Virginia, Mr. Mitchell was visiting a company store that catered to the coal miners. He asked them what they might enjoy as a snack. The miners said they wanted something for their lunch pails. It had to be solid and filling. “About how big?,!” Mr. Mitchell asked. Well about that time the moon was rising, so a miner held out his big hands, framing the moon and said, “About that big!” So, with that in mind, Mr. Mitchell headed back to the bakery with an idea. Upon his return he noticed some of the workers dipping graham cookies into marshmallow and laying them on the window sill to harden. So they added another cookie and a generous coating of chocolate and sent them back for the workers to try. In fact, they sent Moon Pie® samples around with their other salespeople, too. The response they got back was so enormous that the Moon Pie® became a regular item for the bakery.
By the late 1950's, the Moon Pie® had grown in popularity, so much that the bakery did not have the resources available to produce anything else - but the Moon Pie. The phrase "RC Cola and a Moon Pie®" became well known around the South, as many people enjoyed this delicious, bargain-priced combination.
"Try it, you'll like it!"
Yum.
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